About Good Practice Labs

The People Behind Your Next Product.

GP Labs Co is a U.S.-based product development and manufacturing partner for brands in supplements, skincare, haircare, personal care, and pet care. We help founders and their teams work through the decisions behind a product—from its formula and packaging to where and how it will be made.

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GP Labs product manufacturing line and operations teamGood practice. Every step.

The GP Labs Difference

Every Product
Decision Matters.

Your formula affects the packaging you can use. Your order volume affects production options. Where you sell affects the requirements you need to meet. We consider those decisions together, with your product, budget, and business in mind. Our role is to help you understand the options and prepare for the work ahead.

GP Labs manufacturing partner coordinating product production

Based in the U.S. Working Across Borders.

U.S. Team. Global Manufacturing Relationships.

GP Labs works with U.S. and overseas manufacturing partners across our product categories. Our overseas team supports international sourcing, helping us explore options for formulations, packaging, and production.

The right location depends on the product you’re making, the quantity you need, and the markets you plan to serve.

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Who We Partner With

Who We
Work With.

Some clients bring a product idea. Others bring an established brand, an existing formula, or a manufacturing challenge. We work with the people responsible for deciding what comes next.

AI-generated concept for Direct-to-Consumer Brands
Where We Start

Direct-to-Consumer Brands

Develop your next product, expand an existing range, or review the manufacturing requirements behind repeat orders.

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Explore product, packaging, and manufacturing options with your sales channels and intended customer in mind.

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Turn what you know about your audience into a product brief, then explore formulation, branding, and packaging options.

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Evaluate a product opportunity against development costs, order requirements, and the work needed before launch.

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Bring your positioning into the product brief, including ingredient priorities, customer experience, and packaging direction.

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Review product and packaging requirements, anticipated order volumes, and production planning for your retail plans.

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Work with a U.S.-based partner to assess formulation, labeling, manufacturing, and packaging requirements for your intended market.

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Discuss a new product line, a manufacturing change, or the next addition to an established brand.

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Review sourcing options, component requirements, production schedules, and responsibilities for the next order.

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How We Work

What You Can
Expect From Us.

Straight Answers

Clear conversations about the options, tradeoffs, and decisions your project needs.

Attention to the Details

Formula, packaging, specifications, and production requirements deserve careful consideration before an order moves forward.

The Right Fit

We start by understanding your brief and assessing where our capabilities can support it.

Thinking Ahead

Your next order matters, too. We consider replenishment and future product plans alongside the initial launch.

Good Questions

Before We
Work Together.

A few things to know about our capabilities, project requirements, and how to get started.

What does GP Labs manufacture?

GP Labs helps brands develop and manufacture skincare, haircare, personal care, dietary supplements, and pet products. Available formulations, formats, and manufacturing options depend on the project.

What is the difference between private label and custom formulation?

Private label starts with an existing formulation. Custom formulation develops a product around your brief. The right choice depends on the product requirements, available customization, budget, and development work involved.

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What are your minimum order quantities?

Minimum orders depend on the formulation, product format, packaging, and manufacturing requirements. Share the quantity you’re considering so we can discuss the available options for your project.

How long does development take?

Timing depends on the work required, including formulation, sample revisions, testing, packaging availability, and production scheduling. Your project discussion should establish the key milestones and what needs to happen before each stage can move forward.

Can you support brands entering the U.S. market?

Yes. GP Labs helps international brands assess product development and manufacturing requirements for the U.S. market. Discuss your formulation, packaging, intended claims, and sales channels so the support required can be defined.

Where are GP Labs products manufactured?

GP Labs works with U.S. and international manufacturing partners. The proposed production location depends on your product, format, order volume, packaging, and intended market. Manufacturing arrangements are discussed as part of the project scope.

Can you help with packaging and fulfillment?

Packaging and component sourcing can be included in your agreed project scope. GP Labs also connects brands with fulfillment and warehousing partners. The proposal should clarify the services included and the responsibilities of each provider.

A Good Idea Deserves a Great Partner

Let’s Talk About
Your Next Product.

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Tell us what you’re making, what you already have, and where you need support.